Shenzhen fair 2020

The light of Italian Design

The design of the exhibition aims to identify light with knowledge and wisdom, offering to the visitors information about Italian design, its characteristics and details through a very characteristic environment based on the relationship between light and shadow, brightness and darkness, white and black.

The exterior shell reminds the beauty of the lamps designed by the most famous italian designers during the 50’s and 60’s.

Visitors’ path starts in the products area where they can read and understand the ten main keys of Italian Design and simultaneously shift from theory to practice looking at the exhibited furniture.

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